5 Things Every Private Company MUST Understand before Launching an Equity Incentive Plan

5 Things Every Private Company MUST Understand before Launching an Equity Incentive Plan | Bettina Eckerle

There is a point in the life of every start-up when it needs to establish a plan to reward its employees for their service by giving them a piece of the pie, i.e., their share of the potential upside. Being a 100% upside person myself, most employees drawn to start-ups tend to be more interested in the possibility of hitting a home-run rather than the fixed cash payment every month.

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